The idea for Golden Waste originated with Sharaf Salama in 2002 as part of a scientific research study. It quickly transformed into an independent project which pays individuals market prices for recyclable products and other useful waste materials. Sharaf hopes to create a decentralized system which encourages individuals to recycle as much as possible, improving the local environment and generating extra income in underprivileged communities.
In addition to recycling common materials such as plastic and metal, Sharaf realized that much of the waste produced in Egypt can either be reused or repurposed. Organic waste can become fertilizer for farms and cooking oils can be converted into biofuels.
Golden Waste, partnering with companies like Nestle and businesses like the Nile City Boat in Zamalek, aims to create an alternative, environmentally sustainable waste disposal network that services not only individuals, but also the country’s larger waste producers: hotels, factories, restaurants, and office buildings. By building awareness and providing important financial incentives, Golden Waste can to transform the future of waste management in Egypt.